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CARU and Excelsior Rotterdam Extend Partnership Until 2027

Thu, 25 Jul 2024 min reading

CARU Containers and Excelsior Rotterdam are once again united, with a partnership extended through 2027. With this collaboration, both parties reaffirm their shared vision on sports, social engagement, and equal opportunities. "We are especially proud to contribute to the future of women’s football, among other things as the main sponsor of the women’s team," said Lennart de Bruin, Co-CEO of CARU Containers.

Starting at CARU: Learning by Doing
During his studies, Lennart felt he lacked hands-on experience. When he came across an internship at CARU, he thought: why not? The no-nonsense CARU mentality: “just get things done without overcomplicating things”, immediately resonated with him. When he mentioned he was considering a management traineeship elsewhere, CARU founder Rob Tromp simply said: “Then we’ll create one for you here.”

His traineeship took him through every department, every office, and deep into the operational side of the business. From container repairs in the depot to working at the terminal in the Port of Rotterdam, it was a full immersion in the world of container logistics. After completing the programme, he was encouraged to seize opportunities. His first major project, launching the world’s first container webshop, set the tone for his future at CARU. The freedom to grow and take initiative ensured he never wanted to leave.